The web is a dynamic place, always evolving and witnessing the launch of new technologies. E-commerce industry too has seen the advent of many new technologies attending to the specific needs of the business segments. One such ecommerce stores hosting platform, PrestaShop has been garnering appreciation from the online fraternity.
An open source platform, it is written in PHP and is a smart option to operate online and widen your reach among the potential clients. PrestaShop has been getting popular for numerous reasons. It is quick, lightweight and easy to download and install. It has emerged as an innovative and excellent solution, fit to suit the needs and requirement of all kind of enterprises. However, to reap the maximum benefits out of this versatile hosting platform, there are certain requirements. These necessities include PHP 5, Apache web server 1.3, MySQL 5 and Linux or Unix. Being a reliable and flexible solution it can easily handle a large number of orders and even high traffic during rush hours. However, like most of other hosting platforms, PrestaShop too have many advantages and disadvantages that you should know before you go on to adopt PrestaShop as the hosting platform for your e-store.
An open source platform, it is written in PHP and is a smart option to operate online and widen your reach among the potential clients. PrestaShop has been getting popular for numerous reasons. It is quick, lightweight and easy to download and install. It has emerged as an innovative and excellent solution, fit to suit the needs and requirement of all kind of enterprises. However, to reap the maximum benefits out of this versatile hosting platform, there are certain requirements. These necessities include PHP 5, Apache web server 1.3, MySQL 5 and Linux or Unix. Being a reliable and flexible solution it can easily handle a large number of orders and even high traffic during rush hours. However, like most of other hosting platforms, PrestaShop too have many advantages and disadvantages that you should know before you go on to adopt PrestaShop as the hosting platform for your e-store.
PrestaShop - Advantages:
l The admin panel allows a complete autonomy over your store. You can completely customise your store to serve it your business objective and match the taste of your customers.
l It is quick to install and has a lightweight interface. This also equips it with the ability to extend a refined shopping experience to the customers, even those with slower internet connections.
l PrestaShop offers a wide choice of themes. You can make your store unique and stand out from the crowd to better attract your potential customers.
l The customer site can be hosted on the enterprise’s server. This will not only increase the traffic coming in via search engines but can also ensure a safe and secure operations.
The Prestashop like other platforms too has some disadvantages. Following are the disadvantages of PrestaShop. We have also given possible solution or explanation for the disadvantages.
PrestaShop - Disadvantage
l PrestaShop lacks multiple user interfaces and is, therefore, best suited to the needs of SMEs.
Explanation: Most of the small and medium scale enterprises (SMEs) are limited in their operations and has an easily manageable range of products. Considering the needs of SMEs, it is a great option.
l Some of the modules that are essential for a full functioning store are quite expensive.
Solution: You can always get a module developed for your website via a development company. Such companies can develop customised modules to meet your needs at a price that fits your budget.
l Compared to other e-Commerce solutions, many important features are absent in the PrestShop.
Explanation: PrestaShop is an open source platform and therefore is limited in its functions. However, if you compare the benefits it offers , it really emerges as a smart choice.
l It lacks a sufficient support to assist in case some issue may arise.
Solution: There are many development companies that are an expert at rendering development solutions as per your needs and requirement.
If you consider PrestaShop in its entirety, the advantages far outweigh the disadvantages. An easy to use platform it augments the e-commerce industry with AJAX at its heart and many other impressive features. PrestaShop is a reliable e-commerce platform for all those looking for a powerful yet easy to manage platform. It is quick to adopt and quicker to get used to. Further, you can always hire the services of some expert development company to develop a PrestaShop powered store as per your needs and requirement. Companies like ChilliApple limited, have years of experience in rendering business critical solutions for all the hosting platforms. Understanding the objective of a business and the market trends, they deliver solutions that help your business grow at a tremendous pace. So, choose wisely, think smartly and get the business growth you have always desired.
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